Clay offers a solution that feels good and does good. Marking the next step in our sustainability commitment, Clay is an innovation in vinyl wallcovering, incorporating 30% recycled content. This content originates from the medical industry, a sector facing significant waste challenges. By repurposing post-industrial medical materials, Clay not only promotes waste reuse but also reinforces our dedication to reducing the environmental impact of our material solutions. With its rustic look of traditional hand-plastered wall finishes and earthy matte tones Clay captures the essence of natural clay surfaces. Its handcrafted aesthetic evokes a sense of wellbeing through human connection, warmth and comfort.